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10.3 Professional Sports

10.3 Professional Sports
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  • 23. Describing the Voting Habits of Sports Fans

    The bubble graph shows the results of a study about the voting habits of sports fans in the United States. What do the size and color of a bubble represent in the graph?

    • Worked-Out Solution

      The size of a bubble represents the relative number of fans of a particular sport. The color of the bubble represents the political party that the fans of the sport are more likely to vote for. Bubbles that are dark represent high voter turnout from fans of a particular sport while bubbles that are light represent a low voter turnout from fans of a particular sport.

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      ______    ______  __    __    ______    ______  
     /_   _//  /_   _// \ \\ / //  /_   _//  /_   _// 
       | ||     -| ||-   \ \/ //    -| ||-   `-| |,-  
      _| ||     _| ||_    \  //     _| ||_     | ||   
     /__//     /_____//    \//     /_____//    |_||   
     `--`      `-----`      `      `-----`     `-`'   
                                                      
    
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  • 24. Voting Likelihood of Sports Fans

    The bubble graph shows the results of a study about the voting habits of sports fans in the United States. Fans of which sport are most likely to vote? least likely to vote?

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      _  __    ______   __   _      ___      ______  
     | |/ //  /_   _// | || | ||   / _ \\   /_   _// 
     | ' //    -| ||-  | '--' ||  / //\ \\    | ||   
     | . \\    _| ||_  | .--. || |  ___  ||  _| ||   
     |_|\_\\  /_____// |_|| |_|| |_||  |_|| /__//    
     `-` --`  `-----`  `-`  `-`  `-`   `-`  `--`     
                                                     
    
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  • 25. Voting Likelihood of Sports Fans

    The bubble graph shows the results of a study about the voting habits of sports fans in the United States. Are sports fans more likely to vote Republican or Democrat? Explain your reasoning.

    • Worked-Out Solution

      Sports fans are more likely to vote Republican. More of the bubbles are red than blue and most of the larger bubbles are red.

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     _    _     ______    _  _      ___      _  _   
    | |  | ||  /_   _//  | \| ||   / _ \\   | \| || 
    | |/\| ||   -| ||-   |  ' ||  / //\ \\  |  ' || 
    |  /\  ||   _| ||_   | .  || |  ___  || | .  || 
    |_// \_||  /_____//  |_|\_|| |_||  |_|| |_|\_|| 
    `-`   `-`  `-----`   `-` -`  `-`   `-`  `-` -`  
                                                    
    
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  • 26. Voter Turnout of Sports Fans

    The bubble graph shows the results of a study about the voting habits of sports fans in the United States. How would you rate the voter turnout of sports fans?

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      _____     _____     _____      ___      _____   
     |__  //   |  ___||  / ____||   / _ \\   |__  //  
       / //    | ||__   / //---`'  | / \ ||    / //   
      / //__   | ||__   \ \\___    | \_/ ||   / //__  
     /_____||  |_____||  \_____||   \___//   /_____|| 
     `-----`   `-----`    `----`    `---`    `-----`  
                                                      
    
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  • 27. Political Ads and Sporting Events

    The bubble graph shows the results of a study about the voting habits of sports fans in the United States. Television ad buyers tend to focus on sporting events because sports fans usually watch sporting events live rather than on a DVR machine. This means viewers are unable to skip the ads. Which sporting events should ad buyers target to reach Republican voters? Democratic voters?

    • Worked-Out Solution

      To reach Republican voters, ad buyers should target sporting events with a large number of fans, high voter turnout, and Republican skew, such as PGA Tour (men's golf), college football, and NASCAR.

      To reach Democratic voters, ad buyers should target sporting events with a large number of fans, high voter turnout, and Democrat skew, such as NBA.

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      ______   _    _               ______    _  __  
     /_   _// | || | ||   ____     /_   _//  | |/ // 
       | ||   | || | ||  |    \\    -| ||-   | ' //  
      _| ||   | \\_/ ||  | [] ||    _| ||_   | . \\  
     /__//     \____//   |  __//   /_____//  |_|\_\\ 
     `--`       `---`    |_|`-`    `-----`   `-` --` 
                         `-`                         
    
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  • 28. Advertising Campaign

    The bubble graph shows the results of a study about the voting habits of sports fans in the United States. You are in charge of promoting a Democratic campaign. Would you rather advertise during an NBA game or a women's tennis (WTA) match? Explain your reasoning.

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      ______     ___     __   __    ______  __    __  
     /_____//   / _ \\   \ \\/ //  /_   _// \ \\ / // 
     `____ `   / //\ \\   \   //    -| ||-   \ \/ //  
     /___//   |  ___  ||  / . \\    _| ||_    \  //   
     `__ `    |_||  |_|| /_//\_\\  /_____//    \//    
     /_//     `-`   `-`  `-`  --`  `-----`      `     
     `-`                                              
    
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